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Volume 3
Issue 3
Online publication date 2009-12-07
Title Ethical challenges of the globalization process
Author Branko Balj, Radenko Maric
Abstract
Whereas roots of globalization are far reaching, it is primarily a modern age phenomenon. Modern business operation and the world economy are characterized by domination of multinational corporations, strong  presence of the government in economy and the long-term tendency towards globalization in manufacturing, trading and consumption in the world. Containing both risks and opportunities, globalization is a problem of manifold nature. For some it means regression and falling into “neocolonialism”, the others glorify it. It is logical to ask the following questions: What are the consequences of globalization for governments, nations, companies and individuals? What are the business, social and ethical issues it causes? In one word, is it possible to be ethical, to avoid and correct “bad” and keep “good” consequences of 
total phenomena as the globalization, and whether it is rewarding in the increasing market competition?
Citation
References
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Keywords Globalization, ethics, strategy of business ethic, corporative responsibility, behavior.
DOI http://dx.doi.org/10.15208/pieb.2009.38
Pages 7-10
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